About Us
Paws for Enrichment encourages pet owners to pause from their busy lives and engage in meaningful, purposeful interactions with their dogs and cats. We believe that enriching a pet’s life goes far beyond feeding, walking, and lounging together—it’s about providing mental and physical stimulation that meets each animal’s unique needs. Through tailored enrichment products and education, we aim to help pet owners nurture their pets’ natural instincts and personalities, promoting happier, healthier lives for dogs and cats of all breeds, including those with special needs like blindness or deafness.
You can also find us at local markets across Sydney to view our product range in person.
Our Story
Paws For Enrichment all started because of our CEO (Chief Enrichment Officer), Alfie, who loves to "work" for his food. When Alfie was a little puppy, it was a struggle to get him to eat and be interested in his regular food. He began eating and gaining weight after introducing dog puzzles and hide-and-seek toys.
Judy, the owner of Paws For Enrichment, was introduced to the world of enrichment after researching about puppy ownership, and ways of working on separation anxiety and toilet training a puppy in an apartment. She found that many pet store staff lacked knowledge about their products, and she spent a lot of money to trial if products worked for Alfie.
